Contour

Kinetic Skincare
Project Overview
While working as a innovation manager in luminess brands, I was tasked by the CEO to create a new line of skincare products. The project lasted about 18 month from concept to launch.
My Contributions
I took the project as an idea from the CEO. From that, I built a team of 3 and taking the project through several phases including concept, design, branding, sourcing, and production. Prior launching the product, I have taken the initiative to use the new product line to rally the company on the importance of user experience the ensure each step of the user journey was delivered at high quality.